What's Next in Flexible Packaging ?

2 March 2023

What's Next in Flexible Packaging ?

Flexible packaging has become increasingly popular in recent years due to its cost-effectiveness, convenience, and environmental sustainability. As consumers continue to demand more eco-friendly and convenient packaging options, the flexible packaging industry has responded with several exciting developments.

Recyclable and compostable materials:

One of the biggest trends in flexible packaging is the use of recyclable and compostable materials. Companies are now using plant-based materials like cornstarch, sugarcane, and cellulose to create flexible packaging that is biodegradable and compostable. These materials not only reduce the amount of waste generated by the packaging industry but also offer an eco-friendly alternative to traditional petroleum-based plastics.

Intelligent packaging:

Another exciting development in flexible packaging is the use of intelligent packaging. This technology includes features like RFID tags, QR codes, and smart labels that allow consumers to track the freshness and safety of their food products. This technology also helps companies reduce food waste by providing real-time data on the condition of their products during shipping and storage.

Active and intelligent barrier films:

Active and intelligent barrier films are another development in flexible packaging that is helping to reduce food waste. These films are designed to preserve the freshness and quality of food products by controlling the levels of oxygen and moisture inside the packaging. This technology helps to extend the shelf life of food products, reducing waste and improving food safety.

Digital printing:

Digital printing technology has also had a significant impact on the flexible packaging industry. This technology allows companies to print high-quality graphics and designs directly onto their packaging, reducing the need for labels and stickers. This not only improves the appearance of the packaging but also reduces waste by eliminating the need for additional packaging materials.

Lightweight packaging:

Finally, lightweight packaging is another trend in flexible packaging that is gaining popularity. Companies are now using thinner and lighter materials to create packaging that is still strong and durable. This not only reduces the amount of material needed to create the packaging but also reduces the cost of shipping and transportation.


In conclusion, the flexible packaging industry continues to evolve and adapt to the changing needs of consumers and the environment. With the use of recyclable and compostable materials, intelligent packaging, active and intelligent barrier films, digital printing, and lightweight packaging, the industry is becoming more sustainable, cost-effective, and convenient than ever before.

Author - Marcus Doo, Managing Partner - Mood Group https://moodgroup.co.uk/the-team/ #moodgroupjobs

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